Tuesday, February 17, 2009

The Future of Social Media Marketing

Tuesday, February 17, 2009
Abrams Research just came out with their social media survey today. Check it out here. Here's an abridged version:

  • Most people would recommend businesses use Twitter over any other social media site: 40% to just 15% for Facebook
  • But - they'd pay for Facebook over any other site for their own use
  • MySpace: DEAD LAST FOR BOTH. Ouch.
  • When asked which company was using social media best (their pick), top choices were Zappos, Obama and CNN (also NYT, NPR, Dell, Jetblue, plus a WineLibrary shout-out)
Check out the unabridged version for all the juicy details!

All of this data kind of makes you wonder... what is the future of social media marketing? Any thoughts?


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