Monday, July 20, 2009

Is 41,667% of Daily Recommended Vitamin B12 Dangerous?

Monday, July 20, 2009
On a monthly basis, my marketing mentor, Kriti, hosts Idea-phile parties. During these parties, she takes us through a free-flowing process that facilitates idea-creation. Must admit, it's pretty amazing.

Along with idea-facilitating activities, she also brings quality snack foods from Kraft (her previous employer) and PepsiCo (her current employer). Most exciting, these snacks are from all around the world!

From Nicaraguan Tang to Chinese Cheetos, I'm always amazed with the variety of snacks. This time, however, I was moved to blog about two particular snacks: Cheetos Horneados and Zipfizz energy drink mix.

First up: Cheetos Horneados... what's going on with this packaging design? These chips are from Chile. Upon seeing the packaging, the Idea-phile party attendees assumed that the food inside must either be "nuts" or "spicy". It certainly must be that eating these Cheetos is dangerous and/or harmful, at least for the male population.

(Turns out Cheetohs Horneados are just regular, cheesy Cheetos shaped like tennis balls and rackets. Interesting right?)

And for the second curiously odd snack food: Zipfizz energy drink mix...

(At first, Zipfizz seems harmless. But take a look at the nutrition facts...)

(41,667% the daily recommended dose of Vitamin B12??? Is that lethal??? Note: Zipfizz is neither a Kraft nor PepsiCo product. It was used for competitive analysis!)

I love you, Kriti, but some of your snack foods are a bit freaky! :-P

3 comments:

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I had read some many things about this, some say is good, other that is bad, at the end I'm not sure which ones are right.

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I think that all depends on a balance, a well balanced meal is perfect if one is a little concern on these things.

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